About Us

Photo taken by Dennis O'Clair

Now's the time to take the guess work out of your swimming and commit to making continual improvements!

Although swimming is an essential life skill, traditional teaching and coaching methods have made it difficult to master because they teach an awkward, exhausting style of swimming.

Human beings are not natural swimmers. According to Terry Laughlin (Head Coach, Total Immersion), we’re hard wired to fight against water. The big mistake most swimmers make is trying to overpower the water. Since water is over 800 times denser than air, moving through water creates a lot of resistance and drag. Raw power is counterproductive; it’s like pushing against a wall. It is said that 95% of energy is wasted when swimming. Together with traditional teaching methods such as a focus on kicking, pulling and endless tiring laps, it’s no wonder that so many people struggle with swimming.

Lets transform this THINKING! Swimming is a life skill.

Total Immersion has a foolproof approach to teaching which brings results far faster than conventional methods and helps swimmers or triathletes of any level to master a fast, efficient and beautiful technique. Drag increases exponentially with speed. Therefore small reductions in drag at low speed translate into large energy savings at high speeds.

We teach you the foundations of swimming first, i.e. balance and streamline, before teaching you the skills to increase propulsion.

Total Immersion aims to enrich as many lives as possible by improving the way swimming is taught and practiced, and to make the experience of swimming more accessible, enjoyable and satisfying for everybody.


TI Effortless Endurance Freestyle: Woodford Green, Essex
24th October 2021

Bancroft’s School, High Road, Woodford Green, Essex, IG8 0RF, United Kingdom

Book Here

Total Immersion Effortless Endurance Freestyle Workshop - Birmingham
7th November 2021

Morris Centre Club, Queen Elizabeth Hospital, Mindelsohn Way, Edgbaston, Birmingham B15 2TH

Book Here